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Dennis Bernard

Dennis Bernard Straightlines One Step Permanent Straightening Treatment – Blonde and All Hair Types

Dennis Bernard Straightlines One Step Permanent Straightening Treatment – Blonde and All Hair Types

Regular price $199.95 CAD
Regular price Sale price $199.95 CAD
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Dennis Bernard Straightlines One Step Permanent Straightening Treatment

Transform frizzy, unruly, and difficult-to-manage hair with the Dennis Bernard Straightlines One Step Permanent Straightening Treatment.

Powered by advanced Nanoplasty technology, this professional smoothing system works deep within the hair fiber to realign the hair structure, dramatically reduce frizz, improve manageability, and create long-lasting smoothness and shine.

Unlike traditional straightening treatments, Straightlines combines amino acids, keratin, shea butter, hyaluronic acid, and botanical ingredients to nourish and strengthen the hair while delivering exceptional straightening results.

The formaldehyde-free formula helps restore moisture, repair damage, and improve hair health while leaving hair silky, smooth, and easier to style.

Key Benefits

  • Permanently straightens and smooths hair
  • Eliminates frizz and excessive volume
  • Advanced Nanoplasty technology
  • Enhances shine and softness
  • Improves manageability and styling control
  • Helps repair and strengthen damaged hair
  • Deep hydration with Hyaluronic Acid
  • Enriched with Keratin and Shea Butter
  • Formaldehyde-free formula
  • Vegan-friendly
  • Gluten-free
  • Suitable for professional salon use

Ideal For

  • Virgin Hair
  • Natural Hair
  • Color-Treated Hair
  • Highlighted Hair
  • Thick Hair
  • Coarse Hair
  • Wavy Hair
  • Curly Hair
  • Frizzy Hair
  • Dry Hair
  • Damaged Hair
  • Medium & High Porosity Hair

Technology Highlights

Nanoplasty Technology
Advanced nanoparticles penetrate the hair shaft to help realign and smooth the hair structure while maintaining softness and shine.

Keratin & Amino Acids
Help strengthen and repair damaged hair while improving elasticity and resilience.

Hyaluronic Acid
Provides deep hydration and moisture retention for healthier-looking hair.

Shea Butter
Adds softness, smoothness, and natural shine while helping reduce frizz.

Professional Results

  • Long-lasting straightening and smoothing
  • Reduced styling time
  • Easier blow-drying and flat ironing
  • Healthier-looking hair with enhanced shine
  • Noticeably smoother, softer texture

The Dennis Bernard Straightlines system is available in two specialized formulas to help achieve optimal results based on the client's hair type and condition:

Straightlines All Hair Types Formula

  • Designed for virgin, natural, thick, wavy, curly, and coily hair.
  • Ideal for healthy to moderately damaged hair.
  • Provides maximum smoothing, frizz reduction, shine, and manageability.

Straightlines Blonde Hair Formula

  • Specially formulated for bleached, highlighted, color-treated, warm, or brassy blonde hair.
  • Helps maintain blonde vibrancy while smoothing and controlling frizz.
  • Enriched with targeted ingredients to support more delicate, porous blonde hair.

Consult the appropriate formula based on your client's hair type and condition for best results.

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